Press release messages from JC Promotion


Final Countdown to DeafInfo 2016

With only one week to go until DeafInfo 2016, exhibitor bookings are now closed and the final elements of planning are underway to ensure a smooth-running, as well as informative, day.

This year we’re so excited to have even more exhibitors, covering everything from health and public services to improving access to products and information that save money and support everyday living.

DeafInfo is a one-day exhibition to promote relevant products and services to deaf people aged 50 and above. This audience can be harder to reach through common marketing channels. The aim of the event is to make information available and accessible face-to-face, in British Sign Language (BSL).

All attendees to the Deaf UK 50+ holiday at Pontins in Lowestoft are automatically invited. Plus, if you live locally, or are in the area for the day, you are more than welcome to attend.

Exhibitors attending DeafInfo 2016 include:

  1. British Deaf Association (BDA)
  2. British Sign Language Broadcasting Trust (BSLBT)
  3. deafPLUS
  4. Deaf UK 50+
  5. Easylink UK
  6. Essex County Fire & Rescue Service
  7. InterpreterNow
  8. Lions Club UK – Message in a Bottle
  9. Network Rail
  10. Police Link Officers for Deaf People (PLOD) from Leicester, Suffolk and Essex Police Forces
  11. Royal Association for Deaf people (RAD)
  12. SignHealth
  13. Suffolk Trading Standards
  14. Utility Warehouse

DeafInfo 2016 takes place from 10am – 3pm on Wednesday 5th October in the Princes Showroom Bar at Pontins Pakefiled Holiday Park, London Road, Kessingland, Lowestoft, Suffolk NR33 7PF.

DeafInfo is organised as part of the annual Deaf UK 50+ holiday. Now in its 13th year, it takes older Deaf people on a week-long break to UK resorts and provides them with a full programme of activities and entertainment. It regularly attracts high numbers and goes a long way to relieve isolation amongst this community.

Joe Collins, Founder and Owner of JC Promotion said: “I went to my first DeafUK 50+ holiday when I turned 50. I was immediately struck by how many people there were isolated in their everyday lives, with fewer opportunities to meet other deaf people and communicate in BSL. From conducting market research, we also realised there was a huge lack of accessible information about the issues affecting people aged over 50 including pensions, housing, health etc.

“A trail talk on Financial Planning at the 2014 holiday was so well received that we decided to develop plans for a one-day exhibition the following year. After attending other disability-focused exhibitions we identified a range of suitable organisations and invited them to exhibit: DeafInfo was born! It was amazingly successful amongst exhibitors and attendees alike. This year’s event is almost twice as big and includes a number of exiting new exhibitors and attractions!”

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